Twitterocracy

By @DarrylMason

Deputy PM, Julia Gillard, on Insiders :

"(A leader) can't govern the nation by tweet."

And yet, one day we will probably be voting by Twitter, using laptop thumbprint or iris scanners. Gillard :

People don't expect their politicians to just text out a message.

Imagine, you know, "What do you think the defence budget should be?" And apparently a whole lot of tweets come back and you accept that. That's not leadership."

It's not leadership. But it's an interesting way to get some instant unfiltered feedback, which is exactly what (pending) Liberal Party leader Joe Hockey did last week on Twitter :

Hey team re The ETS. Give me your views please on the policy and political debate. I really want your feedback.

Julia Gillard, of course, is not on Twitter. Yet.

If you're not on it, you don't get it. And even when you are on it, you still won't get it for a while. And then, one day, whap! you realise what Twitter is all about, what it can do, and, perhaps more importantly, what it can do for you.

David Speers, political editor of Sky News, has a great piece on political reporting through 140 character messages :

Now it's all about Twitter.

And here everyone can play along. If you "follow" the right people, anyone can have a front-row seat. The role of Twitter in providing information during the Mumbai terrorist attack and the Iranian election has been well documented.

But last week we saw Twitter seriously step up to the plate in Australian political reporting for the first time.

New developments, big and small, along with pithy comments were constantly "tweeted" by plugged in journalists around the clock. While still relying on party sources for major developments, I picked up a lot of good information from journalists I trust on Twitter.

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Like anything to do with press-gallery journalism, there's a healthy dose of competition when it comes to Twitter.

Every journo wants to be the first to tweet something new and there's nothing more embarrassing than thinking you have, only to scroll down and see The Australian's Samantha Maiden posted the same thing 15 minutes ago.

But there's also an interesting spirit of information sharing among competing journalists.

I didn't have much time last week to see or the news during the day, but checking into Twitter once an hour (or a few times an hour when the action in Canberra was heating up), gave me what felt like a front row seat to the historically explosive flurry of activity in the halls and backrooms of Parliament House, as press gallery journalists not only competed with each other to be the first on radio or TV with breaking news, but the first on Twitter. Most of the time, they twooted their scoops minutes before they broke them on air, or hours before they appeared on their news sites.

There are probably more Australian journalists working the twootstream than politicians, but after this week, that will all change. The idea that any serious politician will head into a late March, 2010, federal election without being on Twitter, or at least having someone in their office twooting for them, and reading the @ feedback, will seem bizarre, so very 20th century, and pigeonhole them as being out of touch with their electorate.

If Twitter really takes off with the Australian public, and it certainly seems to be doing incredibly well so far, we will see up-and-coming politicians build their base through Twitter, and arrive in Canberra with thousands of followers, instantly communicating and sharing news with their electorate online.

I'm not seeing a lot of negatives to the above prediction. Eventually, it will be all but impossible for politicians to lie or deceive on Twitter. They'll get absolutely hammered, near instantly, not only by their own followers, but by their political enemies and the digital media always searching for that next Twitter scoop.

For that reason alone, Twitter is great for Australian democracy, and honesty in politics.

The brighter the sunlight, the quicker the dark clouds of spin fade away.

On Friday I Will Shout "Follow Me Friday" On A City Street And See Who Follows Me

Charles Purcell finds brilliant inspiration in the idea of testing out his online social networking skils in the flesh and blood reality of Sydney's CBD :

As one final Facebook-related gesture, I surprise hug one of my Facebook friends in real life. "You probably looked more uncomfortable than I did," he laughs. The tech editor described the status-updating feature of Twitter as like "standing in George Street and shouting out what you had for lunch". So I stand in Pitt Street Mall during lunch hour.

"I'm going to have Hungry Jack's for lunch today smiley face," I bellow. A few people look on in contempt. The lunchtime crowd walks around me as if there is an invisible bubble of shame around me. I wait an awful 30 seconds, then scream: "I polished my corns last night." (I have no corns.)

People continue to stare at the Twitter-based freak show I have become but none come near or talk to me. "I'm looking forward to Terminator 4," I cry. Despite my sharing of information, I have clearly become a social outcast. "Am I the only one who thinks the Beatles are overrated? Lol," I shout. But I'm not really laughing out loud more like crying on the inside. It's safe to say Twitter updates are the social kiss of death in the real world.

The whole Purcell piece, where he also tries to Facebook-style poke strangers to become their friends, is fantastic. Read it now.

If only he'd vid'd it.

The Chaser must be kicking themselves that they didn't think of doing this first.

Bigger Than Jesus, Iran And Michael Jackson

By Darryl Mason

For a few hours tonight, tens of millions of Twitter users in dozens of countries looked at the Trending Topics sidebar and, in a global moment of mass questioning, thought "Who The Fuck Is Rove?"



Whoever he is, for a few hours on Twitter he was bigger than the Iran Election and Michael Jackson. Quite an accomplishment, for an Australian TV show.

Rove McManus of Rove Live became one of only a few TV hosts from anywhere in the world to land in the Trending Topics, and perhaps only Jon Stewart has only also ever reached the top spot. Which is sort of like having a number one worldwide hit single that all but nobody has heard on the radio, for just an hour or two, before quickly fading into general global obscurity.

How did Rove become a topic of even greater discussion amongst Twitter users than the Iran Election and Michael Jackson?

There was a certain amount of manipulation from Rove, urging the viewers of his TV show to get onto Twitter and use the term 'Twitter Time'. Plus, Rove McManus already has 50,000 people following him on Twitter. If a good slab of them are watching his show, already discussing what he's up to as he broadcasts his show, who he's interviewing, and they tag their Twitter posts with #rove, then Rove is clearly a subject of much discussion and comment volume, so into the Trending Topics list he goes.

The fact that he also interviewed Sasha-Borat Cohen, in the guise of Bruno, helped enormously. Viewers twooting along while they watched Rove do the interview discussed Bruno's fantastically obscene knitted fashion choices. Mentioning 'Bruno' in their Twitter comments meant that a few million somewhere else in the world who were searching Twitter for news about the Bruno movie found comments by Rove twooters mentioning the interview. It would seem a few tens of thousands of them then commented that there is a fantastic Bruno interview on some Australian TV show called Rove. Some of the comments echoed a refrain : Why Can't I Watch This Now On YouTube?

So Rove started being mentioned in probably a few hundred thousand Twitter comments, in just one hour, because of the Bruno association.

I'm not quite sure if this actually means that more people were twalking about Rove at the same time then they were about Michael Jackson, but Rove's name appeared in more posts on Twitter, for an hour or two, including all those who picked up on the phrase 'Twitter Time' and asked, What Is Twitter Time? and Who The Fuck Is Rove?

Rove's name became word associated with Bruno and Twitter and Twitter Time. Bruno was already in the Trending Topics on Twitter before the Rove interview aired tonight, and so as Rove viewers twooted about how fucking insane Bruno was, or how funny his knitted penis was, Twitter users interested in Bruno who weren't watching the interview as it was being broadcast (because they weren't near a TV or lived in a country other than Australia) passed on the news about Bruno to all the people who followed them. A chain reaction of interest spreads, and Rove's name is carried along. Rove then becomes known as a name to the millions who were already twooting about Bruno and what his new movie will be like, and as soon as Rove reached the Trending Topics, because of the volume of twoots containing the word 'Rove'. And so, having reached the bottom of the Trending Topics list, the volume increased when people began asking 'Who The Fuck Is Rove?' as many tend to do when they see a name or word in the Trending Topics they are unfamiliar with. They don't go for a Google, they just ask the people who follow them, 'Who Is This? What Does This Mean?'

If that doesn't make a whole lot of sense, I've been using Twitter for a few months and I'm still trying to get my head around it. There's not a whole lot to learn, you read comments, you post your own, you follow people, people follow you, but there's a gigatlantic-sized mountain to think about, particularly how Twitter is beginning to become the sort of actual real-time globally shared conversation that many pre-internet visionaries imagined would one day become a part of our digital reality.

While Rove may be hitting sixes using Twitter to promote the name 'Rove', he failed to capitalise on a brief worldwide interest in who he was, and what had happened on his show tonight that furnaced up so much discussion.

The interview with Borat's distant relative Bruno was not available anywhere online, hours after the show aired. In this age of Instant Online Everything, this ranks as something close to criminal. Why not share it all but immediately with those who missed it, or lived in the many countries where Rove is not screened, but where people were asking 'Who The Fuck Is Rove?'

The Bruno interview may be up today, or tomorrow, on YouTube, but that all so brief moment of worldwide Twitter interest passes quickly. I'm sure the interview will become extremely popular on YouTube and will rack up a few hundred thousand hits in four or five days. But here was an opportunity for someone from Rove to whip that clip onto YouTube as soon as it aired, get the link onto Twitter, and watch as five million around the world in just a few hours flooded in to watch the Rove & Bruno YouTube, thanks to the Twitter heads-up.

They didn't do it, so the above is just speculation. But it certainly seems like a scenario that could have happened, had the clip gone up straight away.

Because Kevin Rudd also appeared on Rove tonight, straight after the Bruno interview, and joined the Rove and Bruno and Twitter Time related discussions, our prime minister leapt into the Trending Topics as well. I didn't move fast enough to screengrab that.

Again, by midnight, hours after the show aired, the Rove interview of Kevin Rudd is still not up on YouTube, or any site that can be linked to. The international Twitterfolk who saw 'Kevin Rudd' in the Trending Topics and no longer bother with Googling, were asking their followers 'Who The Fuck Is Kevin Rudd?'

In these days of Instant Everything, not being able to immediately watch something that aired on TV but was missed, feels like you've been slighted.

Cheated.

What the fuck do you mean I can't watch this thing I heard about on Twitter right now online? Why is there no link? And what is this word 'Wait' word you keep using?

It just feels so very 20th century.

Correction : I know the estimates of overall Twitter users is too high. About eight million online at any one time, across the world is probably closer, but I'll go look for some detailed estimates of Twitter traffic.

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